Renable improves your product images in two ways, both mostly hands-off. It mirrors every feed image into each product's gallery and, when those steps are turned on for your catalog, removes the background and classifies the shot — product, lifestyle, or information. When a product has only plain studio photos, you can generate an original lifestyle image from a prompt. Review or override any result on the Content page.
The two ways to get better images#
Cleaner, more consistent imagery comes from two different places, and it helps to know which one you need:
- Clean up the images you already have. Renable mirrors every image from your product feed and processes it automatically — removing the background and classifying the kind of shot. This is on by default work; you mostly review and, where needed, override it.
- Create new imagery you don't have. When a product's only photos are plain packshots on white, you can generate an original lifestyle image — the product in a real setting — from a prompt. This is something you set up and run.
Everything Renable processes or generates lands as content on the product, ready for your templates and channels to pick up. You review and approve it on the Content page.
Clean up the images you already have#
Every image on every connected catalog feed is automatically copied into that product's image gallery — all of them, not a hand-picked few — and run through two automatic steps so your templates have clean options to choose from:
- Background removal — if the catalog has "Automatically create product images with transparent background" turned on, each image is run through a background-remover pipeline that strips the background before it's added to the gallery.
- Classification — if "Automatically categorize images as product, lifestyle, staged, .." is turned on, each image is sorted into a broad bucket (product, lifestyle, or information) so your templates and channels can target the right kind of shot.
You configure both on the catalog, and they re-run on every import — so new products get the same treatment automatically. For the models available, how the pipeline falls back between them, and how to override the result on a single product or a whole batch, see Image background removal and classification.
When the automatic result isn't right#
You don't have to accept the automatic result. On a specific product, open its image gallery to force a different background-removal version or fix the category. To fix many at once, use the bulk actions on the project's Content page — Make all images transparent and Change category apply across every selected image. Both are covered in Reviewing and approving content.
Generate lifestyle imagery for plain product shots#
When a product's feed only has plain studio shots — the item on a white background — background removal can't invent a setting that isn't there. For that, generate an original lifestyle image: a model creates a new image of the product in a scene you describe (in a kitchen, worn on a model, outdoors) from a prompt.
You set this up from a project's or catalog's Prompts list by creating a Generate lifestyle images prompt, writing instructions that describe the scene, and previewing it on a real product before running it across a product set. The full flow — choosing a model, aspect ratio, and resolution, and what it costs in credits — is in AI image and video generation.
A generated lifestyle image is tagged with the Lifestyle category, so it's picked up by the Lifestyle image placeholder in your templates and channels exactly like a lifestyle photo chosen from your feed. See Available placeholders.
One honest gap: AI-generated video#
You can also generate video with a prompt, but be aware of a real limitation before you spend credits on it: an AI-generated video created by a prompt has no placeholder that pulls it into your ads today. The Product video placeholder only matches manually uploaded product video, not AI-generated video, and there's no way to recategorize it to make it reach a template. This is a genuine feature gap, not a setup step you've missed — AI image and video generation explains it in full. (Generating an animated background inside a template in Studio is a separate path that does work — that article covers it too.)
Review and approve what Renable produced#
Every processed and generated image starts out unapproved, and — this surprises people — unapproved images are used in your templates and channels by default. You don't have to review everything before it goes live. Reviewing is about confidence and control, not permission.
Reviewing happens on the project's Content page, one product at a time or in bulk. Approving an image locks in the two things Renable chose automatically: which background-removal version is shown, and its category. See Reviewing and approving content for the review flow, hotkeys, and exactly what approval does and doesn't freeze.
When background removal produces a result the automatic check isn't confident about, that image is flagged. Flagged content failed an automatic quality check — it's still used in your ads, it's just the part of your unapproved backlog worth looking at first. Your dashboard counts it per project ("N flagged") and the Content page's Show only flagged content filter narrows to it. Approving the image clears the flag.
FAQ#
My product images still have busy or white backgrounds — why?
Background removal is a per-catalog setting. Check that "Automatically create product images with transparent background" is turned on for that catalog. Even when it's on, the pipeline scores each result and falls back between models if quality is too low, so a difficult image can come through less clean than others — you can force a specific version on that product. See Image background removal and classification.
The wrong kind of shot is showing in my ads — a packshot where I wanted a lifestyle image.
That's a classification result you can correct. Open the product's gallery, or use Change category in bulk on the Content page, to recategorize the image so the right placeholder targets it. See Available placeholders for how each image placeholder resolves.
I generated an AI video but it's not in my ads.
That's the known gap above: no template or channel placeholder pulls prompt-generated AI video into your ads today. It's created and visible on the Content page, but it won't reach your ads through a placeholder. See AI image and video generation.
Do I have to approve every image before it goes live?
No. Unapproved images are used exactly like approved ones by default. Approve only when you want to lock a specific result, or turn on Only use content approved by a human on a placeholder for tighter editorial control. If you want to keep only the automatic quality check as a gate — without hand-approving everything — turn on Skip content flagged by quality checks instead. See Reviewing and approving content.
Or ask Aimée#
Ask Aimée to explain what processing a product's images have been through, or to take you to the right screen. She can set up a lifestyle-image generation prompt for you — you press Generate to run it, since generating imagery spends credits — and while you're building a template in Studio, she can generate an AI background image and place it straight onto the canvas. She can also filter the Content page down to the products whose images need a look. Approving content and changing an image's category stay on the Content page cards, done by you.